Electric Cars
Today we are going to research electric cars using three research methods: consumer, financial/industry, and intellectual property research. When doing business research, it is helpful to use several different methods to ensure you get as much relevant information as you can.
Today We Are Using...
- Statista This link opens in a new window
A statistics portal that integrates data on media, business, finance, politics, and a wide variety of other areas of interest or markets on thousands of topics from a wide variety of sources.
- Patent and Trademark Resource Centers (PTRC)A network of centers. They employ specialists (often librarians) who can help you with patent research.
Group Work
- Open Statista.
- Find the dossier "Electric vehicles in the United States."
- Download and open the PDF.
- Read Section 5: Special focus on consumers.
- Think About: How would you use consumer knowledge/intention to inform your marketing strategy?
- Go to UCF's PTRC Resource Guide:
- Read over these sections:
- Getting Started
- Assistance at UCF
- Databases
- Think about: How would you prepare for an appointment at this PTRC?
- Read over these sections:
- Takeaway: How would you use this information as an entrepreneur in the real world?
- Evaluate Prof. Robinson: http://bit.ly/olineval
Rollins Resources
- Access World News This link opens in a new window
Explore and stay informed on local, national and international topics, people and events in areas such as business, health, education, jobs and careers, political and social issues and more. Features a wide variety of credible, vetted news sources from around the world to around the corner, including Orlando Sentinel. Also available remotely 24/7 on any device.
- BMI This link opens in a new window
Now known as BMI, this resource provides users with macroeconomic and financial fundamental data, country risk research and indices, industry research, and more. Clicking on this link will take you to your Okta account, where you can access BMI, formerly known as Fitch Solutions.
- Business Insights: Essentials This link opens in a new window
This link opens in a new window
Research global companies and industries with in-depth analysis through current news, statistical data, and reports.
- Business Source Complete This link opens in a new window
Provides full-text access to journals in all disciplines of business, including marketing, management, MIS, POM, accounting, finance and economics.
- ScienceDirect This link opens in a new window
A selection of Life Sciences journal articles and book chapters featuring original research, insightful analysis, current theory and more.
- Web of Science This link opens in a new window
The Web of Science provides access to multiple databases that provide reference and citation data from academic journals, conference proceedings, and other documents in various academic disciplines.
Other Resources
- Alternative Fuels Data Center"The Alternative Fuels Data Center (AFDC) provides information, data, and tools to help fleets and other transportation decision makers find ways to reach their energy and economic goals through the use of alternative and renewable fuels, advanced vehicles, and other fuel-saving measures."
- CDC Technology Transfer Office"The Centers for Disease Control and Prevention Technology Transfer Office (TTO) partners with industry, academia, non-profits, and other government agencies to transfer CDC’s research portfolio into products and services to improve public health."
- NASA Technology Transfer Program"NASA's Technology Transfer Program ensures that innovations developed for exploration and discovery are broadly available to the public, maximizing the benefit to the Nation. Whether you're looking to start a new company, enhance an existing product, or create a new product line, you can gain a competitive edge in the marketplace by putting NASA technology to work for you."
- USGS Technology Transfer"The technology transfer program at the U.S. Geological Survey (USGS) is designed to leverage the research capabilities of USGS scientists with the commercial development potential of the private sector. It encourages the adoption, use, and commercialization of USGS research products through partnerships and is oriented toward finding potential users of USGS technology."